Shanghai Digital Ad Contest Opens, AIGC & Digital Exhibits Featured
Posted:2026-07-02
Release Date: May 28, 2026
Source: People’s Network
As a key segment of the 2026 Cultural and Creative Shanghai Innovation and Entrepreneurship Competition, the inaugural Shanghai International Digital Advertising Contest has officially kicked off. It calls for digital marketing entries from media, exhibition and film enterprises nationwide, setting AI-generated promotional videos, naked-eye holographic exhibition halls, interactive brand events and digital corporate VI systems as its four core competition tracks.
According to the organizing committee, digital promotion has gained drastically higher weighting in government and corporate bidding evaluations in recent years. Bonus points are preferentially granted to vendors with integrated capabilities in AI content creation, digital exhibition delivery and full-scale event planning. A dedicated registration channel is opened for Pearl River Delta enterprises, attracting numerous cultural and media firms from Shenzhen. Drawing on abundant local cases from state-owned and listed enterprises, these firms showcase their strength in integrated brand campaigns. Award-winning projects will be shortlisted for the national high-quality service provider roster for government and corporate procurement, granting direct access to publicity budgets from urban investment groups, industrial parks and manufacturers across the country.