Event KV Design
Yangjiaoshuibu
Full-case design for offline promotional materials of film, television, cultural and tourism brands. We unify a red-toned film visual system, roll out a full range of display materials including roll-up banners, outdoor billboards, standing signs and table cards, and build a one-stop brand visual identity for the film, television and performance industry.
- Category Event KV Design
- Posted 2026-07-02
Product Details
Centered on the core brand philosophy of \\\\\\\"Crafting Dreams with Light and Shadow, Staging the Future\\\\\\\", the project establishes a unified visual system for film, television and cultural tourism. It incorporates industry icons such as film reels, movie cameras and city silhouettes, with bold red and gold as the primary color palette that echoes the vibrant and innovative spirit of the film and performance industry. The full set of promotional materials covers offline touchpoints across all scenarios, including outdoor billboards, store roll-up banners, reception desk standing signs and negotiation table cards. Standardized branding is applied consistently to the logo, slogan and visual layout of the four business segments, clearly presenting the core offerings: film and television production, live performances, cultural tourism experiences and industrial cooperation. It standardizes offline external promotional visuals comprehensively and builds strong brand recognition as a new landmark for film and television culture. Tailored for investment receptions, campus promotion, outdoor advertising and other offline scenarios, the design forms an integrated brand communication matrix.